Lesson 3
~1 min readPartner Research and Intelligence
Research ecosystems, score partner fits, and brief yourself before every partner conversation.
This Lesson
Ideal Partner Profile (IPP)
Build an Ideal Partner Profile with Claude by providing your ICP, product details, and partner tier criteria. This becomes the foundation for every research and scoring task.
5-Minute Partner Research
Research any partner company in under 5 minutes. Feed Claude the company name and your IPP criteria, and get back a structured brief covering business model, GTM motion, and competitive landscape.
Partner Fit Scoring
Score partner fit against your IPP criteria using Claude. Get a structured evaluation that removes guesswork from prioritization and helps you focus on the highest-potential relationships.
Pre-Call Briefs
Generate a pre-call brief that covers business model, GTM motion, tech stack, and white space. Walk into every partner conversation prepared with angles and risks identified.
Key Takeaways
Build an Ideal Partner Profile (IPP) with Claude to standardize how you evaluate partners.
You can research a partner company in under 5 minutes with the right prompt and context.
Pre-call briefs covering business model, GTM motion, tech stack, and white space set you apart.
Scoring partner fit against IPP criteria removes guesswork from prioritization.
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