Free tool, Stage 1

    Partner FP&A Calculator

    Put one closed revenue goal through direct and partner routes and get your first number in under a minute.

    0 of 6 yours

    Example: Series A B2B SaaS. Replace with your numbers.

    $
    Direct
    Share of goal
    70%
    %
    $
    Partner
    Sourced and co-sell
    %
    %
    $
    Your first number

    Each partner opportunity is worth 1.9x a direct one. With partners carrying 30% of the goal, you need 52.5 fewer opportunities (14% fewer) than an all-direct plan. That avoids about 0.5 SDR and 0.4 AE hires, less than one of each at this size.

    Direct Partner
    Revenue$2,100,000$900,000
    Deals needed52.518.0
    Opportunities needed262.560.0
    Efficiency
    1.9x
    SDR hires avoided
    0.5
    AE hires avoided
    0.4

    Capacity you avoid hiring, not dollars saved. Influenced is directional and never counted here.

    That is volume. Finance asks about cost.

    This compares revenue per opportunity. Finance wants to know what each $1 of closed revenue costs, direct vs partner. That is the full analysis.

    What the full analysis covers

    Three more stages, run on your numbers

    From your Stage 1 numbers: enter your own goal and partner share above and this line uses them.

    Stage 2

    Direct vs partner

    What does each dollar of closed revenue cost you, direct versus partner?

    • MetricCost per dollar of closed revenue

      Direct and partner side by side, built from your own salaries, spend and commissions.

    • TableFully loaded cost by motion

      Every role, program and payout assigned to the motion it actually serves.

    • ReadoutWhere the gap comes from

      The cost lines that move the comparison most, in plain language.

    Stage 3

    Attribution

    Which partner motions are producing closed revenue, and how well?

    • TableSourced, co-sell and influenced

      Each motion measured on its own terms, with influenced kept directional.

    • MetricWin rate, deal size and velocity

      How partner deals compare with direct deals once they are in pipeline.

    • ChartReach, frequency and yield

      How many partners show up on won deals, how often, and what they bring.

    Stage 4

    Resourcing

    Where should the next hire or the next dollar go?

    • ReadoutNext hire recommendation

      Direct seller or partner role, argued from your cost and attribution results.

    • TableBudget shift scenarios

      What moves if you shift spend between motions, reviewed with you.

    • ReadoutBoard ready summary

      A short write up your CFO can take into planning.

    This part runs on your numbers, with us.

    We build Stages 2 to 4 with your actual salaries, spend and closed-won data, then walk your team through it.

    Book a call